Lucerne, Switzerland 19 November 2024 – Allwyn today announced the appointment of Elena Chambers as its new Group Chief Transformation and Corporate Development Officer. Elena joins the business at a critical time as it seeks to enhance its strategic growth and transformation initiatives and further build the Allwyn brand. In the role, Elena will offer expertise on growth opportunities for the business, lead large-scale transformation projects, ensure smooth transitions and optimise business functions. She took up the role on 18 November 2024.
Elena is an accomplished transformation leader with more than 20 years’ experience in operational leadership, strategic planning, advisory, and delivering impactful organisational change. She joins Allwyn from Virgin Media O2, one of the UK’s largest mobile and broadband companies, where she was Director of Strategy and Transformation since June 2023, working to deliver a comprehensive channel strategy and improve commercial performance.
Prior to Virgin Media O2, she held the role of Chief Operations Officer at 888 Holdings Plc, now Evoke plc, in London, where she led the post-merger operational integration of William Hill and 888. She also previously worked at Walgreens Boots Alliance, leading a team of experts charged with assessing and refining the Wholesale Division integration roadmap.
Robert Chvátal, Allwyn Group CEO, said, “We are delighted to welcome Elena as Group Chief Transformation and Corporate Development Officer as we continue to develop the growing Allwyn brand and business. “Elena is a dynamic and proven business leader, with an exceptional track record of delivering business-wide change. Her capabilities in growing and optimising global businesses will be indispensable as we seek to make lotteries even more entertaining and enhance the positive impact they can have on society.”
Elena Chambers said, “Allwyn is a truly exciting and dynamic company with a mission to transform the impact of lotteries and casual gaming. The business has a strong commitment to enhancing its social impact and delivering strategic growth underpinned by core foundational values. I look forward to working with the team in this exciting new chapter for the business to help deliver even better lotteries and games, and I’m delighted to have been appointed.”
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About Allwyn
Allwyn is a leading multi-national lottery operator. Allwyn builds better lotteries that return more to good causes by focusing on innovation, technology, efficiency and safety across a growing casual gaming entertainment portfolio. The lottery-first approach of focusing on affordable recreational play has earned Allwyn leading market positions with trusted brands across Europe in Austria, Czech Republic, Greece and Cyprus, Italy, the United Kingdom, and the United States (Illinois). https://www.allwyn.com/
